Is there an organization, business, or government authority who could help you achieve your goals? Go to People & Places to find out more about who the leaders are in different environments. Once you’ve figured out who the decision makers are, here are some tips on when and how to get in touch with them!
It can be a good strategy to put your message out there a bit before trying to meet with a decision maker. You know how you’d rather meet a celebrity than someone you’ve never heard of? Decision makers feel the same way. They might be more inclined to meet with people who have already gotten some public attention for their cause.
While you might want to speak to the most powerful person in charge right away, sometimes a good strategy is to speak to the person who’s directly involved in the issue first, and move higher up if that first person doesn’t help you. E.g. if you feel a local store is discriminating against youth, try talking to the manager of the store first before going to the company president. (This is called escalation!)